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The Best is Still to Come

  • August 1, 2025
  • Peter McCammon

The Best is Still to Come

I don’t remember when it happened but am guessing it was about fifteen years ago when I wrote these words on a card to my wife Jules, ‘The Best Is Still To Come’. I don’t remember if it was a Christmas card or a birthday card or even a Valentine’s card. I don’t even remember why I wrote it at the time, but those six words popped into my mind, and they resonated for me. They also landed with Jules.

In the years since I wrote that card, this statement has become more of a declaration that one of us will make to the other from time to time about our relationship and our future.

Sometimes it’s on a card. Sometimes in a text message. Sometimes it’s spoken.

The words popped into my mind when I was working with one of my clients earlier this week. He had come up with a line for his document and he was struggling a bit with it. He loved the words but in his mind they weren’t factually accurate, and he asked me, ‘How can I say this when I know it’s not true?’

I told him there would be times the statement was factually true and others it mightn’t be.

But the lines in a document are not about factual truth.

They are statement of truth about who we are being. They are statements of truth about where we are coming from as we live our lives.

They are statements we can use to create ourselves and who we are ‘being’ as we live our lives.

They are statements that create incredible possibilities around the futures we want to create.

Jules (left) on the speakers panel at the Viva Event in Albir, Spain last year
Jules (left) on the speakers panel at the Viva Event in Albir, Spain last year

Jules and I have been together since 1985, we have been married for almost 34 years, we are both in our late fifties and to say we are more excited about the future than ever would be a huge understatement.

I have no idea what the future will look like for us. I have no idea if we have had our best years or not. I’m not even sure how I would measure it. To be honest I wouldn’t even be interested to try and figure out how to measure it.

What I know for sure is that the way we are approaching life, the way we are creating ourselves and our relationship … it looks completely true to me as we step into each day that ‘the best is still to come’.

Every day our ‘come from’ as we live our lives is ‘the best is still to come’. Every day our way of being is ‘the best is still to come’ in our lives and in our relationship. And every day I know for sure we are creating something special, something amazing, something to feel excited about, something to be looked forward to.

For me this is the power our language has. Power to create. Power to create anything.

I could create myself as past my best. I could create myself as over the hill. I could create myself as on the wind down to retirement. I could create myself that getting old is hard and that I’ll soon be old, so what’s the point.

I am choosing to create life differently. I am choosing to create that the best is still to come.

Me with my good friend and colleague Johannes Metzler on a
Powerful Mens Immersion in England last year

We are always creating ourselves. We are always creating the people around us. We are always creating our circumstances.

How we create anyone, and anything is a choice … but only always.

How are you creating yourself? How are you creating the people around you? How are you creating your circumstances?

The possibilities are literally limitless.

Have fun creating and if you want to start creating differently … creating a life and a future you are excited about, a future where ‘the best is still to come’, call me … I may be able to help.

Much love

Peter

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Peter McCammon is an Executive, Leadership and Coach working with senior executives and business owners to unlock more of their potential and create more of what they want to create in the world.

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